For SEO professionals and marketers, when users mention how to get organic links, you should understand what should (or might) work, and what doesn’t.
Trying to optimize the system with anti-spam tactics such as paid links will never work for long. Google will always catch the bad guys, especially in the era of Google Penguin 4.0.
Building some legit linking strategies will email list help boost your brand's backlink profile while also improving the search experience and contributing to a healthy backlink ecosystem.
Here are 10 content ideas that will naturally attract high-value links. They can be used in various industries in various ways. Of course, every brand is unique, and the tactics of different industries are also different.
I recommend that you use the ideas below as a starting point to get links naturally and develop recommended content types to help your brand and your team understand how to best leverage the valuable content you create.
1. Resource Checklist
While this seems to be a low end level type of idea that has been in forever (it is), there may be some in-house marketers and analyst level SEOs who still don’t understand the full value of quality resource listings are actually made up of simple and simple composed of research.
Give your audience a valuable list of some of the best resources to link to naturally.
For things like SEO, a list of the best free tools for competitive analysis, the top 100 digital marketers and how to track them, or the best tools for identifying content gaps for your brand.
For something completely different, like building tiny houses, you can provide a list of the best companies to buy tiny home building plans from the best small city enthusiasts in America, or the best places to build your little one house.
Such a list will usually get your site a lot of engagement, including shares on social networks, shares in the comments section, and even other publications that you find valuable while you're writing.
You can see the potential functionality of these resource lists from examples like this.